About

Built for European SaaS teams who need analytics they can trust

SaaS Tracker was created because many analytics stacks introduce compliance friction in EU deals — or force teams into guesswork metrics that aren't stable enough for billing, forecasting, or customer health.

  • EU-first by design
  • Pseudonymized analytics (no personal data stored)
  • Billing-grade metrics and reproducible reporting

Why we built SaaS Tracker

EU SaaS teams often face cross-border data questions and internal privacy reviews when adopting analytics tools. Many platforms require complex data processing agreements or introduce hidden transfers that complicate compliance.

At the same time, many dashboards produce shifting numbers due to inconsistent event models and retrofitted pipelines. Metrics that look impressive in demos often fail when you need audit-ready reports or usage data for billing logic.

We built a platform where compliance is foundational and analytics is stable enough to be used for billing-grade decisions. EU data residency, pseudonymization by design, and a canonical event model aren't afterthoughts — they're the foundation.

Guess analytics vs real analytics

Guess analytics looks impressive but fails when you need audit-ready metrics. Real analytics is built on a canonical event model and a stable aggregation pipeline, so your numbers stay reproducible over time.

Guess analytics

  • Inconsistent event schemas across environments
  • Metrics that change when history is reprocessed
  • Heuristic scores that can't be audited or reproduced

Real analytics

  • Canonical event model that stays consistent
  • Stable aggregation pipeline with reproducible results
  • Metrics suitable for billing, forecasting, and audits

Privacy and compliance principles

EU data residency

Processing and storage are designed to remain in the EU.

Pseudonymization by design

We don't store names or emails. You send pseudonymized user identifiers (hashes) from your side.

Clear GDPR roles

You remain the controller. We operate as a processor with clear responsibilities and audit support.

Minimal data, maximum value

We focus on metrics that drive product decisions and billing logic without collecting unnecessary personal data.

Who SaaS Tracker is for

SaaS Tracker is built for teams who need trustworthy analytics without compliance friction.

Founders & product teams

Make roadmap decisions with metrics that don't shift under your feet. Track feature adoption, funnels, and retention signals you can trust.

Customer success

Spot at-risk accounts early with account-level health scoring based on real engagement, not hand-tuned heuristics.

Finance & operations

Connect usage to revenue logic with billing-grade metrics suitable for contracts, forecasting, and audit-ready reporting.

Want to see how it works

Book a demo and we'll walk through the event model, dashboards, and EU-compliant defaults.