Pricing that grows with your B2B SaaS
Start with daily account visibility. Grow into revenue-aware product analytics and AI Cost & Margin Analytics as your customer base and AI usage grow.
- ✓ AI cost tracking included in every plan — metadata only, no prompts stored
- ✓ EU-hosted data processing and storage
- ✓ 14-day trial starts when your first data arrives
Are you eligible for our startup plan?
For the first early customers, we can offer Growth features with startup-friendly pricing for the first year.
Good fit if you are
an early-stage B2B SaaS company with a small team and a live product.
Typical profile
founder-led, product already in use, and ready to instrument customer organizations.
What you get
startup pricing, Growth features, and a faster path to account health and revenue signals.
Choose your plan
Start your trial — it begins when your first product or AI events arrive.
Self-service starts with Founder Trial. Upgrade to Starter for higher limits, or request a Growth evaluation for advanced health, revenue, and AI margin workflows.
Founder
For founder-led B2B SaaS teams that want daily visibility into early customers, trials, product usage, and AI cost.
Best for: One product, early customers, first AI features.
- ✓ Daily account activity
- ✓ Organizations view and recent events
- ✓ Trial and early customer visibility
- ✓ Basic feature adoption
- ✓ Quiet / inactive accounts
- ✓ AI Cost Analytics by customer, feature, provider, and model
- ✓ AI cost vs imported MRR, basic margin view
- ✓ Automatic EUR pricing from provider + model + tokens
- ✓ Metadata only — no prompts stored
- ✓ Secure ingest API
1 app · 100 orgs · 100k events/mo · 50k AI events/mo · 90d retention · 2 users
Includes Founder limits. Trial starts when your first data arrives.
Starter
For small B2B SaaS teams that need account-level product analytics, revenue context, and AI cost tracking.
Best for: Small teams, growing usage, first repeatable customer workflows.
- ✓ Everything in Founder
- ✓ Full product analytics: usage, events, timelines
- ✓ Event stream and event exploration
- ✓ Organizations view and account activity trends
- ✓ Feature adoption by organization
- ✓ Revenue analytics
- ✓ Default org health score
- ✓ CSV exports
- ✓ AI cost by customer, feature, provider, and model
- ✓ Basic AI margin view
- ✓ Metadata only — no prompts stored
2 apps · 300 orgs · 500k events/mo · 250k AI events/mo · 180d retention · 5 users
Start on Founder Trial. Upgrade to Starter when you need higher limits.
Growth
For B2B SaaS teams connecting product usage, customer health, revenue risk, expansion, and AI margin.
Best for: Scaling customer success, product, and revenue workflows.
- ✓ Everything in Starter
- ✓ Custom org health model
- ✓ Configurable health weights, recency half-life, and baselines
- ✓ Revenue × Health matrix
- ✓ Signals: revenue at risk, inactive paying, usage drop, expansion candidate
- ✓ AI Cost & Margin Analytics
- ✓ AI cost vs MRR, plan, and customer tier
- ✓ AI cost by workflow
- ✓ AI value signals: accepted / rejected / edited outputs
- ✓ Cost spike and margin risk signals
- ✓ Customer prioritization workflows
- ✓ Priority support
5 apps · 1,500 orgs · 2M events/mo · 1M AI events/mo · 365d retention · 15 users
For teams evaluating health models, revenue signals, AI margin, or larger volumes.
Enterprise
For larger teams, higher volumes, regulated environments, public-sector use cases, or custom AI governance needs.
Best for: Custom limits, onboarding, compliance, security, governance, and higher-volume AI/product analytics.
- ✓ Everything in Growth
- ✓ Higher limits where needed
- ✓ Custom retention
- ✓ Custom onboarding and rollout support
- ✓ Compliance and security discussions
- ✓ Custom reporting/export needs
- ✓ Custom plan structure if needed
- ✓ AI governance / public-sector reporting options
- ✓ Custom apps, orgs, events, retention, and users
Custom apps, orgs, events, AI events, retention, and users
Custom limits, onboarding, compliance, or AI governance needs.
AI cost tracking is included in every plan
AI cost is part of the customer account view in SaaS Tracker. Every plan includes metadata-based AI cost tracking without prompt storage. Higher tiers add deeper margin, revenue, workflow, and prioritization views.
- ✓ Track AI cost by customer, feature, provider, and model
- ✓ Compare AI cost with imported MRR and customer context
- ✓ Understand which accounts and features affect AI margin
- ✓ Keep prompts and responses out of SaaS Tracker
- ✓ Upgrade to Growth for deeper AI Cost & Margin Analytics
One clear trial
Start with the Founder Trial — a real account-level workspace with product usage and AI cost tracking included. The trial starts when your first product or AI events arrive.
Founder Trial limits: 1 app · 100 orgs · 100k events/mo · 50k AI events/mo · 90d retention · 2 users · 14-day trial
Need to evaluate Growth features, custom health models, or larger volumes? Contact us for a sales-assisted evaluation. Contact us.
Plan limits
| Limit | Founder | Starter | Growth | Enterprise |
|---|---|---|---|---|
| Apps / environments | 1 | 2 | 5 | Custom |
| Customer organizations | 100 | 300 | 1,500 | Custom |
| Events / month | 100,000 | 500,000 | 2,000,000 | Custom |
| AI events / month | 50,000 | 250,000 | 1,000,000 | Custom |
| Data retention | 90 days | 180 days | 365 days | Custom |
| Team users | 2 | 5 | 15 | Custom |
| Support level | Priority | Dedicated |
Compare features
| Feature | Founder | Starter | Growth | Enterprise |
|---|---|---|---|---|
| Secure ingest API | ✓ | ✓ | ✓ | ✓ |
| Account / organization view | ✓ | ✓ | ✓ | ✓ |
| Daily account activity | ✓ | ✓ | ✓ | ✓ |
| Event stream / recent events | Basic | ✓ | ✓ | ✓ |
| Account timelines | Basic | ✓ | ✓ | ✓ |
| Feature adoption by organization | Basic | ✓ | ✓ | ✓ |
| Quiet / inactive accounts | ✓ | ✓ | ✓ | ✓ |
| Default org health score | Basic | ✓ | ✓ | ✓ |
| Custom org health model | — | — | ✓ | ✓ |
| Configurable health weights | — | — | ✓ | ✓ |
| Revenue analytics | — | ✓ | ✓ | ✓ |
| Imported MRR / ARR | ✓ | ✓ | ✓ | ✓ |
| Revenue × Health matrix | — | — | ✓ | ✓ |
| Revenue at risk signals | — | — | ✓ | ✓ |
| Expansion candidate signals | — | — | ✓ | ✓ |
| Customer prioritization workflows | — | — | ✓ | ✓ |
| AI Cost Analytics | Basic | ✓ | Full | Full |
| AI cost by customer | ✓ | ✓ | ✓ | ✓ |
| AI cost by feature | ✓ | ✓ | ✓ | ✓ |
| AI cost by provider/model | ✓ | ✓ | ✓ | ✓ |
| Automatic EUR pricing (provider + model + tokens) | ✓ | ✓ | ✓ | ✓ |
| AI cost vs imported MRR | Basic | ✓ | Full | Full |
| AI margin view | Basic | Basic | Full | Full |
| AI value signals | — | — | ✓ | ✓ |
| AI cost by workflow | — | — | ✓ | ✓ |
| Cost spike / margin risk signals | — | — | ✓ | ✓ |
| Metadata-only, no prompt storage | ✓ | ✓ | ✓ | ✓ |
| CSV exports | — | ✓ | ✓ | ✓ |
| Priority support | — | — | ✓ | ✓ |
| Custom onboarding | — | — | — | ✓ |
| Compliance / security discussions | — | — | — | ✓ |
Start the Founder Trial
SaaS Tracker can be set up in about 30 minutes. The trial starts when your first data arrives — not when you create your account.
Need to evaluate Growth features, custom health models, or larger volumes? Contact us for a sales-assisted evaluation.
1. Create your app
- • Generate ingest credentials
- • Choose your product and environment
- • Get ready-to-use integration snippets
2. Send your first event
- • Start sending product or AI cost events
- • Your trial activates when data starts flowing
- • See your first activity and organizations immediately
3. Import organizations and revenue
- • Import customer organizations
- • Import subscriptions for revenue analytics
- • Unlock account-level and revenue-aware views
Need help getting to first value faster?
Questions about compliance, data residency, or pricing?
We're happy to answer questions about EU hosting, data processing agreements, onboarding, and startup pricing. Get in touch and we'll discuss what fits your team.